KRALENDIJK – Ronnie Pieters, the first director of the Tourism Corporation Bonaire (TCB), passed away last week.
As the first director of the newly independent tourism office, Pieters played a significant role. Under his leadership, sustainable tourism plans were introduced, along with important marketing strategies and international tourism offices. After leaving Bonaire, he worked for many years as a Senior Marketing lecturer at Hanze University of Applied Sciences in Groningen.
Inspiration
According to TCB, Pieters’ legacy remains an inspiration for Bonaire’s tourism sector.
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